Seren

Shop Ammuri Beauty face serums for brightening, dark spots, fine-line care and hydration. Compare targeted formulas with ingredients such as retinol, peptides, Hyaluronic Acid, Vitamin C, Niacinamide, Kojic Acid and Alpha Arbutin.

Choosing a serum:

• For uneven-looking tone or dark spots, consider a brightening-focused serum.
• For fine-line care and smoother-looking texture, compare peptide or retinol formulas.
• For lightweight hydration, look for Hyaluronic Acid or other hydration-support ingredients.

Introduce stronger active formulas gradually and use suitable daytime sun protection where appropriate. Shop Best Sellers →

Need help choosing? Our peptide serum layering guide explains morning and evening routines, while our brightening serum guide compares common cosmetic ingredients.